Do you live in the UAE or plan to visit and find yourself wondering about the laws for heated tobacco products? You are not alone. With its modern skyline and clear regulations, the UAE always makes sure everyone knows what is and isn’t allowed.
Many people who are switching from traditional cigarettes want to know all the details about products like the IQOS device. We understand you want to follow the rules, so we put together this complete guide to help you navigate everything about IQOS UAE.
First, let’s talk about what IQOS actually is, since it’s different from a regular cigarette or an e-cigarette.
What is IQOS?
IQOS is a “heat-not-burn” tobacco system, a product from Philip Morris International. Unlike a conventional IQOS cigarette that burns tobacco at over 600°C, the IQOS device heats specially made tobacco sticks (Terea for IQOS or HEETS) to a much lower temperature, usually around 350°C.
This process creates a nicotine-containing aerosol or vapor instead of smoke. This is a huge distinction. Because there’s no burning, fire, or ash, the device releases a flavorful vapor, not smoke. The latest models, like the IQOS Iluma, use induction heating, so they heat the tobacco from inside, giving you a cleaner experience without needing a heating blade.
Is IQOS Legal or Not in the UAE?
Yes, you can legally use IQOS in the UAE. The official policy on heated tobacco products changed in 2019. Before that, you couldn’t legally sell e-cigarettes or vaping devices. Then, the Emirates Authority for Standardization and Metrology (ESMA) officially legalized the sale and use of e-cigarettes and other electronic nicotine delivery systems, including heat-not-burn devices like IQOS.
This was a big change for the country, bringing it in line with other nations that regulate and tax these products as a less harmful option for smokers.
So, you can legally own, use, and buy IQOS products here, as long as you follow the specific rules. The key is that you are not breaking any laws by using your IQOS device, but you have to know where and how to use it responsibly.
Rules and Regulations You Should Know
Even though IQOS is legal, its use comes with the same strict rules as traditional cigarettes. The UAE government takes public health and safety seriously, and these laws exist to ensure a good environment for everyone.
Designated Smoking Areas
You must only use IQOS in a designated smoking area. This rule applies to both traditional cigarettes and heated tobacco products. You are absolutely not allowed to use your IQOS inside public spaces like malls, government buildings, restaurants, or on public transportation.
Public vs. Private Places
When you are in private places, like your own home or a hotel room that allows smoking, you can freely use your device. Just remember to always check the rules of the specific place you’re in. Hotels, for example, have non-smoking rooms and can charge you a fee if you violate their policy.
Age Restrictions
Selling or using any tobacco product, including IQOS and Terea, is strictly forbidden for anyone under 18. This is a federal law, and authorities enforce it everywhere in the country.
To help you out, here’s a quick guide on where you can and can’t use your IQOS device in the UAE.
Penalties for Violations
The UAE government takes violations of tobacco laws very seriously. If you break the rules, you could face immediate financial penalties. The penalties for using IQOS illegally are the same as for regular cigarettes.
Using a Non-Designated Area
This is the most common violation. Fines for using your device in a prohibited public place range from AED 500 to AED 2,000. For example, if a municipal inspector or police officer catches you using your IQOS inside a mall or restaurant, you will get an on-the-spot fine.
Using Your Car with a Child
The law is especially strict about children’s safety. Using any tobacco product, including IQOS, in a private car with a child under 12 is a serious offense. This carries a fine of at least AED 5,000.
Repeat Offenses
If you get caught breaking the rules more than once, the penalties can get much higher. Repeat violations may lead to bigger fines or other legal issues, as authorities enforce these laws strictly, especially in busy public places.
Traveling with IQOS to and from the UAE
Many tourists and business travelers bring their IQOS with them when they visit. The rules for traveling with it are simple.
Bringing IQOS into the UAE
You can bring your IQOS device and Terea for IQOS into the country for your own use. It’s always a good idea to declare your items at customs, though small amounts for personal use usually don’t cause any problems.
On the Plane
You must carry your IQOS device in your carry-on luggage. You are not allowed to use it on the plane. Airlines everywhere ban the use of any smoking or vaping device during a flight. Remember to keep the device and any batteries in your carry-on, not in your checked bag, because of safety regulations.
Leaving the UAE
If you are traveling from the UAE, check the laws of the country you are flying to. Some countries have an outright ban on heated tobacco products, and you could face confiscation or fines if you try to bring your device in.
Where to Buy IQOS in the UAE?
Since the government legalized IQOS, the products are much easier to find. You no longer have to bring your own supplies from another country.
Can you buy IQOS and Terea locally?
Yes, you can. The official IQOS store is available in the UAE. This is the most reliable way to make sure you are buying genuine products and accessories.
Availability
Beyond the official website, you can also find IQOS devices and Terea sticks in licensed online retail stores like Terea Dubai. This website, however, gives you the largest selection of products, from the latest IQOS Iluma models to a full range of Terea flavors.
Tips for Spotting Genuine Products
To avoid fake devices, always buy from official or authorized retailers. Genuine products come in standard packaging, have clear branding, and include a serial number for you to verify their authenticity. Be cautious of unofficial online sellers or street vendors who offer products at a very low price. A fake device might not just fail to work; it could also be a safety risk.
Where Can You Use IQOS in the UAE?
| Location Category | Is IQOS Use Allowed? | Details & Rules |
|---|---|---|
| Designated Smoking Areas | Yes | Marked spots outdoors or in ventilated rooms at airports, hotels, and malls. |
| Private Residences | Yes | Allowed at home, but follow your building or landlord’s rules. |
| Public Outdoor Spaces | Yes, with limits | Generally fine unless signs say no (e.g., some parks or beaches). Be respectful of others. |
| Restaurants & Cafés | No (except outdoors) | Only in outdoor smoking zones provided by the venue. |
| Shopping Malls | No | Not allowed inside. Use designated outdoor areas. |
| Public Transportation | No | Banned on Metro, buses, taxis, and all public transport. |
| Government Buildings | No | Not inside. Some may have outdoor smoking areas. |
| Private Vehicles | No (with restrictions) | Not allowed if a child under 12 is inside the car. |
Alternatives and What to Consider
If you are looking for smoke-free options, IQOS is one of several choices in the UAE. Vaping (e-cigarettes) is also legal and widely available. People often choose between them based on what they personally prefer.
The main reason many people choose IQOS over traditional smoking is that they see it as a better alternative. A regular IQOS cigarette burns tobacco, but the IQOS system heats it. This process creates a tobacco vapor instead of smoke, and studies show it contains much lower levels of harmful chemicals than cigarette smoke.
Of course, it is not risk-free, and the best choice is always to quit all nicotine and tobacco products. But for adult smokers who would otherwise continue to smoke, it gives them a scientifically supported choice.
FAQs
Is IQOS allowed in the UAE?
Yes. You can legally buy, own, and use IQOS in the UAE if you are 18 or older.
Are e-cigarettes legal in the UAE?
Yes. Since 2019, e-cigarettes and vapes have been legal to sell and use.
Are IQOS illegal?
No. IQOS is legal and regulated in the UAE.
Is IQOS allowed in carry-on?
Yes. You must pack your IQOS and batteries in a carry-on, not in checked bags.
Can I smoke in public in the UAE?
Only in designated smoking areas. Smoking is banned indoors and on public transport.
Does IQOS count as cigarettes?
No. IQOS is a heated tobacco product, not a cigarette, but the same smoking rules apply.
Can tourists bring IQOS to the UAE?
Yes. Tourists can bring their devices and a reasonable supply for personal use.
Is IQOS safer than cigarettes?
It has fewer harmful chemicals than cigarettes, but it’s not risk-free. The safest choice is quitting nicotine.
Can you order IQOS online in the UAE?
Yes. You can order from the official IQOS UAE website or authorized retailers with delivery across the country.
Conclusion
The legal status of IQOS in the UAE is very clear: it is legal and available. The regulations are there to protect public health and safety, and they follow the same laws as traditional smoking. If you’re an adult smoker in the UAE or a visitor planning to bring your device, you can use your IQOS with confidence, knowing you are following the law. Just remember to be mindful, respect public spaces, and always use your device in a designated smoking area.
Ready to check out the full range of IQOS Iluma and Terea products available in the UAE? Visit the Terea Dubai website today to find the perfect device and flavor for you and learn more about using it responsibly.
