Introduction
Adult smokers are in a continuous transformational shift from traditional cigarettes to IQOS, with this being particularly the case in the UAE. Given the increasing interest in the detrimental effects of combustion-based smoking, many people are looking for alternatives to cigarettes that are cleaner, although staple brands—such as Philip Morris’ IQOS – heat not burn, tobacco to enable modern tobacco satisfaction without any smoke.
Worldwide, and in the UAE, consumers are switching to IQOS because of the lesser stench, sleek aesthetic, and ease of smoke-free living. Whether as a step towards a healthier lifestyle, something friends or family members approve of doing, or just for the sake of trying something new, IQOS is transforming the world of tobacco consumption.
This guide is a companion to assist you in switching from smoking to IQOS. We’ll explain what IQOS is, how it works, the advantages of switching and how to select the right device for your lifestyle. If you’re ready to start a cleaner, smarter journey—this is where you start.
What is IQOS and How Does It Work?
IQOS is a tobacco heating system that heats specially designed heated tobacco units (called HEETS or TEREA) without burning the tobacco. Unlike a cigarette, which combusts tobacco at high temperatures, IQOS heats tobacco to 350°C (compared to 800°C), creating a smokeless vapor that imparts a real tobacco taste.
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Key Differences:
- No Smoke: IQOS generates a tobacco vapor that contains on average 90% lower levels of harmful chemicals compared to cigarettes. Average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette.
- Less Smell: The fact that it doesn’t burn means IQOS doesn’t leave a lingering smell on hands, clothes or breath.
- No Ash or Fire: A safer option for fire-free areas—no smoke, no lighter, no ashtray, and no worries about accidental burning.
Types of IQOS Devices
- IQOS ILUMA I Standard – Latest model with Smartcore Induction System™, no cleaning.
- IQOS ILUMA I ONE – A little and all-in-one device ideal for first-timers/travellers.
- IQOS ILUMA I PRIME – High-class, smart design and superior battery life.
Perfect for everyone! IQOS offers an array of models to fit your lifestyle—be it for newbies or experts.
Some of The Great IQOS Benefits
Health-Orientated Benefits
- Research indicates that IQOS generates far fewer toxic chemicals than cigarette smoke does.
- Reduced exposure to carbon monoxide and tar means it may be a better option for adult smokers who would otherwise keep smoking.
Lifestyle Perks
- No more stained fingers or the smell of tobacco in your car, room or clothes.
- Portable and simple to use—in sleek, contemporary styles.
- No ash on the floor or cigarette butts to clean up.
Social Acceptance
- IQOS is more socially acceptable in public places where cigarette smoking is currently banned.
- Smell less offensive to those around you; no second-hand smoke.
Flavors to Suit Every Taste
IQOS has an extensive range of IQOS HEETS and TEREA flavors – ranging from pure tobacco to mint, fruits or a variety of aroma blends.
This diversity allows a large percentage of people to find an enjoyable substitute that equals or enhances their smoking.
Here are Some Popular Terea flavors
Preparing for the Switch
As with any lifestyle change, preparation is important when transitioning from smoking to IQOS. These actions will help ease your transition:
Set a Transition Plan
- Pick a date to either begin your exclusive use of IQOS or to use it alongside cigarettes for a limited period.
- Many people are succeeding by decreasing the number of cigarettes consumed and, at the same time, increasing IQOS use.
Know Your Smoking Habits
- Know when and why you smoke—morning ritual, after meals, in specific settings.
- And IQOS can fill in those moments while providing a familiar ritual that doesn’t involve smoke.
Talk to Friends and Family
- Tell your inner circle about your change. Having the encouragement of others can be very inspiring.
- You might even motivate someone else to do the same.
Choose the Right Device
- Don’t rush the decision. Consider what features it has (battery life, recharge time, how easy it is to use).
- The proper device will increase the odds of your sticking to the switch.
Choosing the Right IQOS Device
Choosing the right IQOS model is one of the key decisions you’ll make as you switch.
IQOS Device Comparison
- IQOS ILUMA ONE – The simple and compact solution, purpose built for everyday convenient use. Great for first-time users.
- IQOS ILUMA – Auto ON and consistent performance for everyday smokers.
- IQOS ILUMA PRIME – A premium metallic device with an upgraded design and a longer battery life for experienced users.
These above devices are only for Terea sticks, if you used heets sticks you have to you below IQOS Devices.
What is the Ideal Device for Novices?
I’m a huge fan of the new device, the IQOS ILUMA ONE. It’s affordable, no-frills and requires no blade cleaning — ideal for first-time switchers.
How to Choose Your HEETS / TEREA Flavor
The best part about the switch to IQOS is the variety of flavors in HEETS and TEREA tobacco sticks. Unlike smoking, you could get some variety and control over what you taste.
Flavor Categories to Choose From
- Classic Tobacco: If you seek a familiar cigarette taste, without the stench (i.e. Bronze, Sienna, Russet).
- Menthol/Minty: Clean, refreshing flavors ideal for icy hits (such as Turquoise, Green Zing, terea mint).
- Fruity or Aromatic: Round, full-bodied, perfect for those looking for lighter or contemporary taste (Yellow Selection, Terea Purple Wave, TEREA Fusion).
Beginner-Friendly Recommendations
- Turquoise Label – Light menthol, not overpowering, very pure.
- Yellow Selection – Fairly balanced and light, this is also the favourite of many new switchers.
- Bronze Selection – Smooth with a toasted taste of a familiar type of tobacco.
Nicotine Strength
Although IQOS isn’t labelled with a nicotine percentage due to regional regulation requirements, all HEETS and TEREK sticks do contain naturally occurring nicotine, derived from real tobacco.
First-Time Use: What to Expect
Switching from smoking to IQOS is a learning-curve-once-curve taken — but an easy one that happens quickly once it happens.
Step-by-Step First Use
- Charge your IQOS device fully.
- With the holder, you simply put in a HEETS stick or TEREA and go.
- Hold down the power button until it vibrates.
- Now, wait for the second vibration — your session is prepped.
- Take gentle, slow puffs (not long, forceful drags as you would with a cigarette).
- You will feel another vibration and your session is over.
- Pull out the stick and dispose of it correctly.
How It Feels vs. Smoking
- Not as hard on the throat, but it delivers urine delivery satisfaction.
- Nothing that smelt or burned particularly strongly, though.
- The ritual endures — but seems cleaner and more finessed.
Tips for Getting Comfortable
- You’re not going to get that cigarette-like experience here — focus on the improved feel.
- Experiment with flavors as soon as you can in order to discover what you like.
- Apply during normal smoking times to establish new associations.
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Common Difficulties and Solutions
Cravings or Dual-Use Phase
- At first, many users will mix IQOS and cigarettes — and that’s fine.
- Gradually replace the cigarette with IQOS.
- Keep your IQOS close to your hand and charge if you don’t want to be tempted to go back to a cigarette.
Flavor Dissatisfaction
- Not every flavor suits everyone.
- Give a variety pack a whirl, or rotate between menthol and classic until you find your favorite.
Device or Battery Issues
- It is worth it to always go out fully charged.
- If your device doesn’t emit enough heat, look for dirt or debris.
- To prevent short-circuiting, use authentic parts and chargers.
Stay Consistent
- Track your cigarette reduction progress.
- Reward yourself for days and weeks of smoke-free behaviour.
- Stay in touch with folks who have successfully switched.
Tips for Keeping Your IQOS Device in Good Shape
Though doing so may be as important as it gets, if sustained, it can extend the life of the IQOS and keep it running smoother and cleaner.
Cleaning
- For older models (with a blade): Clean the blade of the heating blade every few times with the supplied tool.
- IQOS ILUMA models: No cleaning is needed — that’s no effort and time for cleaning the inside and outside of the charger.
Charging
- Models have to be recharged daily or at 1–2 uses.
- For safety and battery longevity, use original IQOS charging cables.
Replacing Parts
- TEREA and HEETS sticks are disposable.
- Blades may eventually need to be changed on older IQOS models — ask us in a store if they are damaged.
Need Help?
- IQOS has support located in the UAE.
- Official service centres or the support hotline are where you can go for some troubleshooting.
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Nice Last Tips for Transitioning Smoothly
Here are a couple of quick parting tips to keep you on task:
- Commit to Change: Profile: Your primary way is now IQOS. The longer you use it the less you will crave cigarettes.
- Find Communities: Search for offline or online communities of IQOS users, most of them share tips, flavor reviews, and support!
- Reward Milestones: Praise yourself for 1 week, 1 month and beyond without cigarettes. Every step matters.
Where Can I Shop IQOS and HEETS in the UAE
Always purchase your IQOS devices and HEETS/TEREA sticks from legitimate sources to safeguard quality and warranty.
Recommended Retailers
- Iqos official stores, kiosks in shopping malls in Dubai and Abu Dhabi.
- When buying these from certified online shops like Terea Zone you will get:
- Fast delivery across the UAE
- Genuine devices with a warranty
- All available HEETS & TEREA flavors
Purchasing from reliable vendors also provides authenticity, safety and guarantee.
Conclusion
After all, the transition from cigarettes to IQOS is a good one — for your health, of course, but also for your lifestyle and those around you. It may take some time to get used to, but most find that the benefits are worth it and you’ll find it easier than you thought.
Go slowly, be patient, and try what suits you best. The path toward the cleaner alternative begins with one small switch — and today is as good a day as any to start.
